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Low-Code Technology

Gemini

Discover how to use Google's Gemini to automate tasks, build intelligent assistants, and boost productivity with AI in your business.

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About Gemini

Gemini is an artificial intelligence platform developed by Google DeepMind that combines multimodal models to handle text, AI image generation, audio, and code. Its aim is to deliver more contextual, complete, and secure answers, with deep integration into the Google ecosystem.

Pros

  • High-quality context understanding (especially with large files).
  • Real multimodality: Reads images, code, audio, and text.
  • Performance with long contexts: Ideal for complex flows and lengthy documents.
  • Natural integration with what your company already uses: Gmail, Drive, Sheets, etc.

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    Cons

  • Still expanding outside the Google ecosystem.
  • Advanced use requires Vertex AI or APIs with configuration.
  • Need to watch out for cost and token volume.

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    Who it is for

    The greatest value of Gemini lies in its integration with Google tools and its capacity for customization:

    • Connection with Google Workspace: Works directly in Gmail, Docs, Sheets, and others, boosting day-to-day productivity.
    • Adaptable models: You can use anything from Gemini 1.5 Flash (fast and cheap) to Gemini 1.5 Pro (more powerful and contextual).
    • Scalable use via API: Enables integration with existing systems and flows in companies and digital products.

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    Conclusion

    Gemini is one of the most robust AI platforms today, with great potential for companies that already use Google tools. Its ability to understand different formats (text, image, code) makes it ideal for building automated flows, copilots, and personalized experiences, even without a technical team.

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